Examples are extracted from the personal portfolio of our creative director and lead designer.

Packaging

Packaging creates a corporate image, which gives a brand an instant heritage and positions it as a quality product. State-of-the-art packaging differentiates a product from its competitors and creates immense on-shelf impact. Brand identity, colour, readability of type, shelf impact, shape, consistence across the range and photography are the most important elements.

Projects include:
Martin & Martin (Lopis pet food), Lever Ponds (Sunsilk packs), Breco (cigarette pack concepts), Samancor Chrome (product packaging), Roche (Supradyn packs) etc.

	Lopis pet food (Food packaging) The product architecture/range included Lopis and Bob Martin products. The project involved to refresh the existing Lopis identity and create a brand architecture that would accommodate the wide range of products and be impactful on shelf. It was then rolled out onto 113 packs across the different product categories.
	See more
	Sunsilk (Health and Beauty) Description of the project will come soon.
	See more (available soon)

Other categories

See the next category Retail Environment (8/8)